Learn from Politicians!

In the UK the local elections are happening this week, so it gives us an opportunity to take a leaf out of our MPs' books and raise the profile of your business and website? Just like our politicians, you too can build a professional online brand and profile for your business with some very simple...

POTS and PANS!

What type of site so you own or manage? Is it a Pretty Ordinary Trash Site (POTS) or a Pretty Amazing Natural Sites (PANS) site? Obviously you don’t want to own a POTS, these tend to be trashy, thin content, poorly linked to sites, where as the more superior PANS have lots of lovely content that visitors...

Should you undertake Link Exchange with other businesses

In recent years the practice of arranging to create links to sites that link to yours has been frowned upon (especially by Google), but can this practice actually have a good and lasting effect on your website, traffic volume and rankings?The idea of exchanging links with other websites, typically on...

What Content should you write for your website?

Content is the life blood of your website, which in turn is likely to be the lifeblood of your business.Content, the right content is amazing stuff; it can drive high quality traffic to your website and also convert these visitors into customers. But what content should you write? Until recent Google...

What the future of SEO?

When Google entered the search engine market back in the 90’s they changed the game. Before Google all you needed to do was stuff your web site full of keywords and as long as you had more keywords stuffed than anyone else you appeared at the top of the rankings for that particular ‘stuffed’ term. Since...