Internet Business Promoter (IBP) Axandra Software Review

I’ll say right from the start that the way that most SEO software products try to rank your webpages doesn’t work; sure they can help you decide which keywords to use and where they should go in your webpage, but other than that they really can’t push you to the top of Google.
 
I’ve been working in digital marketing for more years than I care to remember and to be honest with you; Internet Business Promoter, or IBP as it is popularly referred to, is the best thing for ranking since sliced bread!
 
Obviously it’s a good idea to analyse your pages to ensure that they are perfectly optimised for the given keyword(s), but unfortunately Google simply doesn’t work like that.
 
Google doesn’t care about your optimisation in silo, they want to know how good your site is against your competitions sites, it quickly works out which sites are worthy of being on the first page of their results; so it would make perfect sense to optimise against these top 10 results – and that’s exactly what IBP does.
 
Once you enter you primary keyword, IBP does a search (either on Google or your preferred search engine) for that term then analyses the top 10 sites to see where they have put their keywords, how many times, are they in bold, the title, description etc., and then it presents you with the results in an easy to follow report that is your roadmap for updating your page to be as good as these on the first page.
 
This on-page SEO analysis isn’t the end of it for IBP; it also looks at the inbound links so you know if there is room for improvement there too.
 
One of the great things about IBP is that it will never offer any advice that will be a short-cut to SEO success. It may take some time (as any SEO does), but if you follow its advice your website is more likely to succeed. But remember, just like life, there is no guarantee that it will actually work.
 
IBP is actually a suite of tools from Axandra. These tools allow you to do the following:
 
  1. Research the most potent keywords in your niche/market
  2. Optimise your website for these keyword(s)
  3. Generate high quality back links for improving your Page Rank and rankings, and
  4. Track the position of your website as it improves its search engine ranks.
So all in all it’s an excellent piece of software that I use in my professional role on a day to day basis, the only thing I would say is that you shouldn’t expect magical results, the software is excellent and keeps updating itself as Google releases changes to its algorithm, but even if your page(s) were exactly like pages in the top 10 with more links into it, there could still be indicators that Google looks at that could still put these sites above yours (i.e. design, architecture, bounce rate, times on site, previous penalties etc.)
 
But all in all, if you are serious about ranking well on Google then you need to invest in this software.
SEO software for Windows

1 comment:

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