Many of us don’t all have lots of hours free to sit in front of a device and
check our social media as and when things happen, find new people to engage
with and track down those influential people that can make or break your
business, so if you can only spare 20 minutes a day what should you do?
There are lots of things you can be getting on with:
Check that Inbox - Ensure that if anyone had contacted you
directly through any social media channel ensure that you get back to them
within 24 hours at the very least.
Follow relevant people – the sums are easy, the more people
you follow the more likely you are to get followers yourself; the more followers
you have the bigger the audience is for your message. Take a look at Klout and Kred as both of
these will show you who is influential in your chosen topics and these are the
people you should be following.
Do a few directory searches based on your niche and hit the
follow button..
Tweet – and tweet often!
Use HootSuite and set your tweets to schedule automatically; HootSuite will
then send your tweets out at the best time.
As and when you think of a tweet to send simple compose it and
AutoSchedule it, HootSuite will send it out at the right time for you. You’ll find that you won’t need too many
Tweets to fill each day!
Reply – someone has copied you into a tweet or message for a
reason, over time you will learn to quickly understand the value in the
connections that you have built up and then quickly be able to understand whether
entering into a discussion with them is both productive and useful; but like
Inbox messages, don’t ignore them!
Following these small tips should take you no longer than 20
minutes a day BUT will provide you with huge benefits.
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